Valeo Foods Group, a leading producer of premium sweets, treats, and snacks in Europe, has announced a strategic acquisition of I.D.C. Holding, a major independent producer renowned for its high-quality wafers, biscuits, confectionery, and chocolate across Central and Eastern Europe. This landmark acquisition marks a significant milestone in Valeo Foods Group’s strategy to enhance its presence and influence in the European sweet treats market.
Transformative Addition to Valeo’s Portfolio
Established in Slovakia over a century ago, I.D.C. Holding is set to become a cornerstone of Valeo Foods Group’s expanding portfolio. The addition of I.D.C. Holding aligns seamlessly with Valeo’s sweet snacking platform, positioning the company for substantial growth in the rapidly expanding Eastern European market. I.D.C. Holding’s extensive product range includes renowned wafer and biscuit brands, as well as a variety of seasonal chocolate offerings, making it a perfect fit for Valeo’s diverse portfolio.
I.D.C. Holding is celebrated for its prestigious and highly recognisable sweet snack brands across Slovakia, the Czech Republic, Poland, and Hungary. Brands such as Horalky, Mila, and Lina enjoy exceptional consumer recognition and loyalty throughout the region. In 2023, I.D.C. Holding reported impressive net sales approaching €200 million and employs approximately 1,150 people. This acquisition will provide Valeo Foods Group with enhanced market access and the opportunity to leverage I.D.C. Holding’s strong regional presence.
Strategic Fit and Expansion Opportunities
The addition of I.D.C. Holding aligns seamlessly with Valeo Foods Group’s current operations and unlocks substantial growth potential in the sweet snacking category. Valeo’s portfolio includes prominent brands such as CandyPlus in the Czech Republic, Balconi in Italy, and Schluckwerder in Germany, among others. By integrating I.D.C. Holding’s operations, Valeo will be able to offer a broader and more compelling range of sweet snacking products, underpinned by high-quality manufacturing and robust distribution capabilities.
Driving Synergies and Enhancing Global Performance
The merger with I.D.C. Holding is expected to generate significant synergies throughout the value chain, boosting Valeo Foods Group’s global sales capabilities. This acquisition represents a pivotal step in Valeo’s strategy to improve its global performance and establish itself as a leading player in the European sweet treats market. By combining the strengths of both companies, Valeo aims to drive further growth and capture a larger share of the burgeoning sweet treats segment.
Ronald Kers, Chief Executive Officer of Valeo Foods Group, stated, “This acquisition marks a pivotal milestone for Valeo Foods Group. Bringing I.D.C. Holding into our portfolio will not only strengthen our position in the industry but also drive substantial growth in our sweet treats segment. We are excited to integrate I.D.C. Holding’s team into our operations and look forward to expanding our reach to meet the increasing consumer demand for high-quality sweet snacks.”
A New Chapter for I.D.C. Holding
Pavol Jakubec, Owner of I.D.C. Holding, expressed enthusiasm about the transition, stating, After 32 years of evolving I.D.C. Holding from a local confectionery business into a major regional player, this acquisition represents a significant milestone in our company’s journey. Valeo Foods Group’s proven success in acquiring and nurturing businesses makes them the perfect partner to drive I.D.C. Holding’s ongoing growth and expansion.
The acquisition is subject to customary closing conditions, including regulatory approvals, and is expected to be finalised later in 2024. This strategic move highlights Valeo Foods Group’s commitment to becoming a leading international player in the sweet treats sector.